Montag, 30. April 2007

Study shows – Blogs and Consumer Generated Media are the most trusted forms of word of mouth

Since I`m in the final stage of my thesis about Word of Mouth Marketing I wanted to share some interesting facts with you.

According to an recent Intelliseek study (and a lot of other studies too) Consumer Generated Media and Blogs are under the most trusted and influential forms of word of mouth.
On of the main reasons for this is, that people just trust other consumers more then companies…

For more informations – take a look at the Intelliseek site and look for the study:CGM 101

Keine Kommentare: