Just found this really cool example of Consumer Generated Media for the Apple I-Rak on YouTube.
Take a look and enjoy.
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This Blog will combine my insights of Marketing (Brand Management, Viral marketing, PR, Web 2.0 Marketing...) and Psychology (NLP, Consumer Psychology, Word of Mouth Psychology, Persuasion...) with Business examples and projects. Stay tuned - it will be interesting.
Mathias Kraft
About me
- Mathias Kraft
- I`m a Business Psychologist and Business Computer Scientist based in Leipzig / Germany. This Blog was created due my research for my thesis about the Psychology and application of Viral Marketing. It contains my thoughts and insights about efficient communication and related subjects. Currently I’m quite active in writing a new book about my marketing insights, doing PR and Media Projects in AEGEE (the biggest european student association) and other European NGO’s and finding a new job in the areas of Business Strategies and marketing.
Labels (In Progress)
- AEGEE
- AEGEE PR
- Blogs
- Book Recommendations
- Brand Evangelists
- Brand Management
- Business Psychology
- Business Success
- Consumer Generated Media
- Corporate Culture
- Direct Marketing
- Future of Marketing
- Marketing Strategies
- Media
- My Projects
- My Travels
- Neuromarketing
- NGO Marketing
- NLP
- PR
- Viral Advertising
- Web 2.0
- Word of Mouth Marketing
- Word of Mouth Video Conferences
Blog-Archiv
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2007
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April
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- Negotiation Days in Poznan
- To Blog or not to Blog: Key Questions for Marketer...
- The Dont`s of Blogging in General
- The Do`s of Blogging in General
- Study shows – Blogs and Consumer Generated Media a...
- Follow UP Mediation Training and Conflict Manageme...
- Consumer Generated Media for Apple
- Follow Up AEGEE TV Media School in Eindhoven
- Communication of AEGEE Benefits to company’s
- Connecting with Customers – What can companies do...
- The Newbie Guide to Word of Mouth Marketing
- Memes and their importance for Viral Marketing
- Unleashing an Ideavirus - Free Ebook on Viral Mark...
- Web 2.0 and Consumer Generated Media
- The future of Marketing and how to manage it profe...
- The Net Promoter Score & why it is important for y...
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April
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